The Inside Look: Benchmarking Employee Benefits with ThrivePass

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The Inside Look: Benchmarking Employee Benefits with ThrivePass

The competition for top talent is fierce. In an era where employees have more choices, attracting and retaining the best becomes a defining challenge for companies of all sizes. One key differentiator that can make or break your talent strategy? Employee benefits.

Understanding what your competitors and peers are offering can give you the edge you need. But how do you gain that insight? Where do you find the data that informs your benefits strategy, allowing you to tailor a package that stands out? Enter ThrivePass, your trusted partner in innovative employee benefits.

With us, you're not only getting an exceptional service provider; you're gaining a partner with insights derived from a diverse portfolio of over 180,000 users across various sectors. From lifestyle spending accounts to health insurance and flexible spending accounts, ThrivePass has the real-world data you can use to tailor your benefits offerings.

In this article, we'll delve deep into success metrics with Lifestyle Spending Accounts (LSAs), highlighting key engagement strategies, annual stipend amounts across industries, and much more. These insights offer a window into what other companies in your space are doing when it comes to employee benefits.

Whether you're an HR Professional aiming to optimize your existing benefits package, or you're just starting to explore what's possible with employee benefits platforms, this article provides a detailed overview of how data-driven insights can guide your decisions.

Read on to discover how our experience can help you make informed decisions, provide the best benefits package for your employees, enhance satisfaction, and ultimately drive success in attracting and retaining top talent in your field.

Engagement Strategies that Deliver

Creating an employee benefits package that resonates with employees requires careful planning and a thorough understanding of what truly engages them. Our analysis has identified several key strategies that will boost employee engagement for your organization. Here's a closer look at what we've learned:

  1. Meaningful Stipend Amount: By offering an annual stipend of at least $300, or $25 per month, you can spark meaningful engagement. This amount, though seemingly modest, creates tangible value, aligning with an employee's account, and ignites interest in benefits across lifestyle spending accounts such as gym memberships, financial benefits, home office supplies, education, and more.
  2. Freedom of Choice: One of the pillars of employee satisfaction is autonomy. Allowing employees to determine what's best for them, instead of the company making that decision, fuels engagement. Whether it's choosing specific health benefits, or deciding how to use their lifestyle spending account, the power of choice enhances a positive work environment.
  3. Rollover Flexibility: Traditional use-it-or-lose-it policies can lead to employee dissatisfaction. Permitting funds to roll over from year to year enhances employee buy-in and mirrors the flexibility found in modern benefits administration. It’s a strategy that not only promotes trust but aligns with the reality of employee needs throughout different life stages.
  4. Tailored Communication: Clear, regular, and personalized communication about the benefits package can significantly enhance engagement. This includes informative sessions, accessible online platforms, or even one-on-one consultations. Transparency in explaining the full extent of the benefits package ensures employees are fully aware and able to make the most of what's offered.
  5. Incorporating Employee Feedback: Actively seeking and incorporating employee feedback into benefits package design adds a layer of personalization that reflects a positive work environment. It's an approach that emphasizes human resource management and builds a benefits package that resonates with the unique needs and desires of your team.
  6. Aligning with Company Values: Employee benefits should be more than a checklist. Aligning them with the company's core values and mission creates a cohesive narrative employees can connect with. Whether it's a focus on work-life balance benefits, environmental responsibility, or wellness, alignment fosters a sense of purpose and a deeper connection with the company.

By embracing these strategies, companies can create a dynamic and responsive employee benefits package that not only attracts top talent but keeps them engaged and satisfied. These insights, backed by ThrivePass' diverse experience in managing LSAs, offer a roadmap to creating a benefits system that truly resonates with your team.

Industry-specific Insights

Understanding industry-specific trends helps HR professionals tailor their benefits packages accordingly. Here's a snapshot of the average annual stipend amounts across various industries:

  • Low-Range Industries (e.g., Pet/Animal Care at $120.00)
  • Mid-Range Industries (e.g., Healthcare at $962.00)
  • High-Range Industries (e.g., Venture Capital & Private Equity at $4,000.00)

The varied stipend amounts reflect the distinct needs and priorities across industries, guiding HR professionals in creating a competitive and engaging benefits package.

As we have an extensive amount of data we can work with you to determine the average employee stipend amount based on your industry.

Multiple Wallets - Flexibility at its Best

A growing trend in the management of LSAs is the utilization of multiple wallets and different deposit schedules. Here’s an in-depth look at these aspects.

Approximately 20% of ThrivePass' clients utilize multiple wallets within their benefits administration. What does this mean, and why is it valuable?

  1. Personalization: Multiple wallets allow employees to segregate funds for various benefits. This might include separating funds for gym memberships, commuter benefits, student loan assistance, or other employee benefits. It enables a tailored experience that aligns with individual needs and preferences.
  2. Increased Control: By providing employees with separate wallets for various benefits, they have greater control over how they allocate and spend their benefits. This can create a more positive work environment and reinforce the perception of a thoughtful, flexible benefits provider.
  3. Alignment with Goals: Multiple wallets can be designed to align with specific company values or objectives, such as encouraging health and wellness, continuous learning, or environmental responsibility. This can foster deeper engagement with the company's mission.

Monthly Deposits - A Strategy that Builds Connection

With 67% of ThrivePass' clients utilizing monthly deposits, this deposit strategy is clearly resonating with both employers and employees:

  1. Consistent Engagement: Monthly deposits keep benefits at the forefront of employees' minds. Unlike annual lump sums, monthly contributions serve as a regular reminder of the company's commitment to employee well-being and can boost employee retention.
  2. Flexibility and Planning: Regular deposits allow employees to plan and utilize their benefits more effectively. Whether it's for health insurance, lifestyle spending accounts, or other employee benefits, regularity enables better planning and utilization.
  3. Alignment with Earnings: Just as employees receive their salaries monthly, aligning benefits deposits with this cycle creates a coherent financial management experience. It can lead to higher satisfaction levels, particularly when aligned with other financial benefits.
  4. Responsiveness to Needs: Monthly deposits allow for quicker adjustments in response to changes in employee needs or company priorities. This agility can be key to maintaining a relevant and attractive benefits package, particularly in rapidly changing industries.


In the rapidly evolving landscape of employee benefits, data-driven insights and adaptable strategies have become paramount. Our exploration into Lifestyle Spending Accounts (LSAs), industry-specific annual stipends, multiple wallets, and deposit strategies offers a comprehensive look into the current trends and practices shaping the world of employee benefits.

  1. Industry Specificity: The data on annual stipends demonstrates a clear understanding of how different sectors prioritize and invest in benefits. From pet care to financial services, these insights reveal a world where the "one-size-fits-all" approach is no longer viable. Organizations must carefully tailor their offerings to align with the unique needs and values of their industry.
  2. Engagement Strategies that Deliver: ThrivePass' client’s success with engagement rates over 88% is not a mere coincidence. It's a result of our data-driven approach and proven track record of carefully designed strategies, through meaningful stipends, freedom of choice, rollover flexibility, and monthly deposits. These aspects underscore the need for a human-centered approach that sees benefits not merely as a checklist but as an integral part of employee well-being.
  3. Multiple Wallets and Monthly Deposits: The utilization of multiple wallets and monthly deposit strategies highlight the importance of flexibility, control, and alignment with company values. This sophisticated approach allows for a more personalized experience that resonates with the workforce, leading to higher satisfaction and retention rates.
  4. An Eye on the Future: In the ever-changing world of benefits, a commitment to innovation and understanding the importance of various engagement strategies positions companies at the forefront of the industry. These insights represent a philosophy dedicated to empowering employees through exceptional service and innovative benefits.
  5. Partnership and Collaboration: By sharing these insights, ThrivePass is not only showcasing its capabilities but also extending a hand of partnership to HR professionals and benefits brokers. The goal is not just to attract and retain top talent but to foster a collaborative community that is dedicated to the continuous improvement of employee benefits.
  6. Informed Decisions for Better Outcomes: With this data, organizations are better equipped to make informed decisions. Whether it's deciding on the stipend amounts or implementing an employee benefits platform that aligns with company values, the insights provided guide the way to more engaging and effective benefits packages.

In a competitive landscape where attracting and retaining talent is paramount, these insights serve as a beacon of understanding and innovation. By embracing a holistic approach to employee benefits, focusing on empathy, personalization, and excellence, businesses can transcend mere perks and foster an environment where employees truly thrive.

This commitment to well-being, thoughtful design, and the relentless pursuit of quality shape a new paradigm in employee benefits. It's a roadmap for those seeking to create a positive work environment, where the ultimate goal is not just satisfaction but a thriving workforce.